SUPPORT THEIR CHARITY – Best Sales and Marketing Ideas #19

101 Best Sales and Marketing Ideas IDEA 19: SUPPORT THEIR CHARITY There are parts of the world where bribes are the norms, but for the most part it is not a good idea to bribe your prospect, and certainly that is not one of the ideas listed here. However there are ways to please people … Read more SUPPORT THEIR CHARITY – Best Sales and Marketing Ideas #19

MAKE PAYMENT DEPENDENT ON RESULTS – Best Sales and Marketing Ideas #18

101 Best Sales and Marketing Ideas IDEA 18: MAKE PAYMENT DEPENDENT ON RESULTS Buying anything entails some risk. Customers wonder, will it be good, will it work, and will it last? And will I regret buying it? Understandably, if something is seen as expensive these sorts of feeling are intensified. People tend to worry less … Read more MAKE PAYMENT DEPENDENT ON RESULTS – Best Sales and Marketing Ideas #18

USE VISUAL AIDS EVEN WHEN YOU CANNOT – Best Sales and Marketing Ideas #17

101 Best Sales and Marketing Ideas IDEA 17: USE VISUAL AIDS EVEN WHEN YOU CANNOT Every sales person knows the truth of the old saying that a picture is worth a thousand words. Visual aids (everything from a graph to the product itself) have to be used in the right way. You must let them … Read more USE VISUAL AIDS EVEN WHEN YOU CANNOT – Best Sales and Marketing Ideas #17

STRAWBERRIES AND CREAM – Best Sales and Marketing Ideas #16

101 Best Sales and Marketing Ideas IDEA 16: STRAWBERRIES AND CREAM One sure way to sell more is to link selling one thing to selling another. This is true from marketing perspectives – for example mobile phone and call revenue, or computer printers and toner cartridges- but it is also true of selling. Historically, for … Read more STRAWBERRIES AND CREAM – Best Sales and Marketing Ideas #16

CLIMB THE STAIRS – Best Sales and Marketing Ideas #15

101 Best Sales and Marketing Ideas IDEA 15: CLIMB THE STAIRS Many businesses need a constant supply of new prospects. Prospecting – and cold calling – is not most sales people’s favourite activity. The trick to ensuring that have a constant supply of new people to talk to is to have number of methods, where … Read more CLIMB THE STAIRS – Best Sales and Marketing Ideas #15

LOSE YOUR EGO – Best Sales and Marketing Ideas #14

101 Best Sales and Marketing Ideas IDEA 14: LOSE YOUR EGO In many field of selling it is more important to get the order than to get the credit or some kind of person involvement. Idea A consulting firm (which must remain nameless)…. Without a doubt the best example I have ever come cross of … Read more LOSE YOUR EGO – Best Sales and Marketing Ideas #14

BE WILLING TO GET YOUR HANDS DIRTY – Best Sales and Marketing Ideas #13

101 Best Sales and Marketing Ideas IDEA 13: BE WILLING TO GET YOUR HANDS DIRTY Not all sales meeting take place in a cozy office, or indeed in any sort of comfortable environment. Some take place on the move, some are conducted outdoors, I’ve know them to happen at the bottom of mineshaft. The environment … Read more BE WILLING TO GET YOUR HANDS DIRTY – Best Sales and Marketing Ideas #13

INSISTING ON RESPECT – Best Sales and Marketing Ideas #12

101 Best Sales and Marketing Ideas IDEA 12: INSISTING ON RESPECT The relationship between a customer and a supplier is worth some thought.  The people involved do not have to like each other, at least not in the “Do come to dinner” sense, but they must have a good working relationship. There must be trust … Read more INSISTING ON RESPECT – Best Sales and Marketing Ideas #12

BE ON TIME – Best Sales and Marketing Ideas #11

101 Best Sales and Marketing Ideas IDEA 11: BE ON TIME Punctuality is one of the old-fashioned virtues. It is in the same mould as courtesy, of which we are told that it “costs nothing”. But matter and punctuality links to a thought already expressed here, that you should not waste a customer’s time. If … Read more BE ON TIME – Best Sales and Marketing Ideas #11

DON’T WASTE CUSTOMERS TIME – Best Sales and Marketing Ideas #10

101 Best Sales and Marketing Ideas IDEA 10: DON’T WASTE CUSTOMERS’ TIME We all know people are very much busy these days. Customers normally take what they consider an appropriate amount of time to make a decision. So it makes sense not to try to sidestep that, by either rushing them or spinning out the … Read more DON’T WASTE CUSTOMERS TIME – Best Sales and Marketing Ideas #10

THE RIGHT WEIGHT OF CASE – Best Sales and Marketing Ideas #9

101 Best Sales and Marketing Ideas IDEA 9: THE RIGHT WEIGHT OF CASE A difficulty some sales people have is in deciding how much to say about their product and service. Realistically comprehensiveness is often not one of the options: more and more buyers lay down time restraints in one way or another. You might … Read more THE RIGHT WEIGHT OF CASE – Best Sales and Marketing Ideas #9

CLOSE CONTACT – Best Sales and Marketing Ideas #8

101 Best Sales and Marketing Ideas IDEA 8: CLOSE CONTACT Many customers check out potential purchases on the internet these days. This means makes contact with an individual business they have done their research and may see the process of selection and buying as well on the way. But this can create long-distance contact from … Read more CLOSE CONTACT – Best Sales and Marketing Ideas #8

FIND THE DECISION MAKER – Best Sales and Marketing Ideas #7

101 Best Sales and Marketing Ideas IDEA 7: FIND THE DECISION MAKER Anything selling technique must be directed to the decision maker, whoever that is (it may be more than one person). Identifying who you are talking to and what role they play is vital. Sometimes your contact will have specific brief: perhaps they are … Read more FIND THE DECISION MAKER – Best Sales and Marketing Ideas #7

ENHANCING CUSTOMERS RECALL OF YOU – Best Sales and Marketing Ideas #6

Best Sales and Marketing IDEAS 6: ENHANCING CUSTOMERS’ RECALL OF YOU (CONTINUED from Idea #5) A business card certainly acts as reminder of you, especially early on in relationship with a customer. It is something that is likely to be kept, and it demands an active step to get rid of it, when the customer … Read more ENHANCING CUSTOMERS RECALL OF YOU – Best Sales and Marketing Ideas #6

ENHANCING CUSTOMERS’ RECALL OF YOU – Best Sales and Marketing Ideas #5

BEST SALES AND MARKETING IDEAS #5: ENHANCING CUSTOMERS’ RECALL OF YOU Here is a card trick that creates appositive and lasting, impression. A smart card is part the basic kit of anyone selling. In some markets (in the East for instance, where the Japanese even have plastic waterproof card to exchange by the pool), their … Read more ENHANCING CUSTOMERS’ RECALL OF YOU – Best Sales and Marketing Ideas #5